Kamis, 11 Juni 2020

Brand Tokens

Brand Tokens
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Loyalty programs are as old-fashioned as barter trading systems. They have become valuable tools for enhancing relations and trade among various people. Over time, they have been developed to become an important part of the competitive market as a customer loyalty program. Various periods have had various types of customer gifts that indicate the type of association and customer relationship they have. The idea behind it is to offer customers or certain benefits, such as early access to products and / or services, discounts, free merchandising, or even investment and networking opportunities.

Basically, an imbalance or loyalty program that offers access to certain rights and / or opportunities that cannot be accessed by members who are not in the network. Currently, a loyalty award program has been implemented to attract new customers and build relationships that are supported with existing customers. In this way, brand loyalty is formed. Loyalty rewards program created by one company or in a particular industry. For example, Rewards for one Starbucks Rewards company, REDcard Target, and Urban Outfitters Rewards, among others.

In this program, customers can get points after making a purchase. These points will accumulate from time to time and then be redeemed for discounts and / or product services. There are other types of prizes that are industry-free and are issued by third parties. This can be exchanged for products and / or services by players who have been chosen to take part. An example is the Air Miles Program. In both cases, consumers can redeem these points for merchandise in the end the compilation accumulates to a certain point.

What is Brand Token?
A brand token is an account unit, which is created and recorded on the Blockchain. Brand tokens can be used as loyalty points issued by brands and sent to clients as gifts for needed purposes such as purchases, social participation or new clients,

How can I finish my token?
 What can I get for them?
Your token is a gift like cash, which means that each token has a value, which you can spend as you wish. On the Brand Token platform you can also redeem for products, services, or bonuses of your choice. How to register
Using this link https://brandtokens.io/register You can register for the application beta test.

Do these tokens have real money value?
 If so, how many tokens are equivalent to one dollar?
Your tokens can have a monetary value, only if they are traded on the market / exchange. Only then can people buy or sell your tokens. The price / value of your token is then determined by the market, which actually means the same value as someone willing to pay for it. To find out what your token price is, check the last trade in your token market. There is no fixed value, and you cannot force it to be fixed.

Do I need the Internet to use the token?
Yes and no If you are a brand and you integrate Brand Tokens with other systems such as messaging services or CRM, your token distribution will work automatically. If you are a user and you want to collect tokens, you will not be able to redeem them without the internet.

How does it work?

The BRND token is designed as a TaaS. The TaaS model presents an innovative model that allows companies to utilize blockchain capabilities without dealing with obstacles, risks, and technical obstacles associated with making and owning tokens. Our business model brings together the progress of the blockchain and the emergence of crypto economics to empower all our token holders and create a better reward system. By registering with the Brand Token network and acquiring the BRND Token, which is the key token that runs the network, businesses can make their own unique tokens (xB).
Every business can use their unique xB to value their customers in a more efficient way. We offer businesses the opportunity to have their own unique tokens without going through all the technical challenges and costs of creating tokens from scratch. Our platform has made it very easy for every business to give a gift to their customers with a coin of their choice. In this way, every business maintains their brand unlike other loyalty platforms that implement a single common token for all businesses. The fact that every business can make their own tokens on our platform makes us stand out among competitors. Actually, we are pioneering in this effort.
When a business has created their own token, it is hoped that the business will encourage their customers to become part of the network. With a unique token, each customer is easily valued for every business activity or task performed. Customers are valued in tokens, which have a monetary value, and are stored in the customer's wallet on the platform. With tokens, customers can buy goods or services from certain businesses as well as convert to BRND, BTC, ETH and FIAT. In this way, a business can confidently build stronger relationships with their customers, and customers can be easily valued in a far more efficient way.

For customers
Today's customers want to be rewarded instantly, and if they don't feel the small urge of endorphins, they won't catch and get involved. This is very important during the first experience with the brand. By using tokens, they can be valued instantly because they will receive valuable tokens that can be redeemed or sold immediately. Receiving a token feels like getting cash.
Token values ​​are valued in real time, so they can even become active players in the brand market. If there is a strong incentive provided by the brand, users can be involved not only through purchases but also by trading tokens. Thanks to a model where each brand has its own token, users can benefit from price differences. This means that at any time, there will be many things to do with the brand. If the price of a given token loses its value due to several reasons, the transaction also becomes cheaper, giving the client a better deal.

● Many Brands in one place - get the most out of what you get!
● Instant and transferable prizes - tokens at realtime prices
● Many good and special transactions for everyone
● Friends on the board - share caring - buy together even cheaper
● A token wallet that is managed with friends and family
● Better User Experience - more fun
● Play & Win and Play & Get programs for tokenized members
● Additional promotions are inaccessible to unspoken users

Why BRND Tokens

One of the core values ​​that drives BRND is sharing prosperity with all stakeholders who have contributed to the growth of its ecosystem. Instead of having a small company that shares profits with only a few directors, we believe this type of network arrangement is better.
Because we allow brands to make their own tokens on our platform, which are xB tokens, we offer them unique personal loyalty program opportunities that are easy and cost-effective to run. In this way, we are changing the loyalty management market.
We also encourage brands that are our partners to buy BRND tokens with special requirements. Every brand that has staked 1 million BRND for a minimum of 1 year will be rewarded with a free premium subscription for maintaining their bets. In this way our members will provide funds for the further development of the services they will use.

Consumers who redeem points have higher purchase rates & stronger brand associations.
● Higher involvement
● Higher retention
● Low damage
● Automation of loyalty
● Low cost
● Automatic Redemption


Most consumers prefer the option to redeem their points from time to time.
● Liquid loyalty
● Transferable
● Price
● Easy to evaporate
● Flexibility when to redeem
● Cash is like Token Rewards


Market Loyalty Management

The loyalty system is designed to reward customers for their past purchases or other beneficial actions. It was also designed to give them incentives to make purchases in the future. By having a rewards program, the business allows activation, retention, top sales, and referrals, along with offering customer value to customers.

How brands can use their tokens

Build a successful brand token campaign by maintaining balance. Build a successful brand token campaign by maintaining a balance between supply and demand.
Supply depends on the distribution model.
Demand depends on the offer of redemption.


Distribution

● Miles poin
For every mile of driving with the car sharing application users will get Miles points.
● For review
Users will get tokens to review drivers.
● Good Drivers
Drivers can get tokens to receive good reviews.
● Reference Program
Users get tokens for referring new clients.

Redeem

● Select or Black
Upgrade your trip to Select with Miles points.
● Discount code
Clients can exchange their tokens for a discount code.
● Priority Support
Get priority status for your support ticket.


Token BRND

● SYMBOL: BRND
● TOTAL SUPPLY: 1.000.000.000 BRND
● DECIMAL: 18
● BLOCKCHAIN: Ethereum - ERC20


Token Sales

● SOFT CAP: 250.000 USD
● HARDWARE: 1,000,000 USD
● ACCEPTED CURRENCIES: BTC / ETH / FIAT


Token Distribution

● 10%: For ICO
● 20%: Round I of ICO
● 40%: Round II of ICO
● 15%: Marketing
● 10%: Tim
● 5%: Reserves & liquidity


Roadmap

2020

Q1
● Brandtokens OU Company was founded in Estonia as a software and technology company.
● A new website that allows Sign Up for Brands and Users with the opportunity to approve for favorite brands.
● preICO is open to internal clients (limited edition to only 100 million tokens).
Q2
● A selection system for users to decide which Brands they welcome on the platform.
● ICO - 400 million tokens in distribution.
● The first 1,000 brands in the system.
Q3
● Mock-up application
● Loyalty token launch program with BRND and xB for beta testers and early adopters.
Q4
● Platform open to every company, massive on-boarding.
● Offering marketing, brand growth and user base.
● Launched a Marketing Automation Tool for Brands.

2021

Q1
● Making AI-powered profiles, new qualities in Marketing Automation.
● Platform development.
Q2
● end ICO 2.
● Intensive marketing platform.
Q4
● BRND token is registered on the transferred platform.
● Buy back the BRND token for the first visit.
● Platform development.


Tim

Robert Wesker: CEO & Co-Founder
Szczepan Bentyn: COO & Co-founder
Mohanraj MS: CTO
Tomasz Rozmus: CBD
Marta Lapacz: Business Developer
Mustafa Dahdouh: UX / UI Designer
Lirdi Cani: Project Manager
Zofia Pacholczyk: Social Media Manager
Khaled Mouhssine: International Sales Manager

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